How to Develop a Good Logo for Your Business
Hire a designer and other advice for developing a logo.
Advice
Promote
Information, ideas, how-tos and inspiration for a small business owner or manager about promoting a brand or company and its products and services.
Featured Resources for Promote
HumorTrend
Who Nose? Sniffin’ Out The Latest in Smell Marketing
Small businesses could profit by having their own business scents, says the Smell Marketing Institute.
Advice
The Essential Elements for Telling Your Company’s Story
Telling your company’s story isn’t just a matter of cause and effect; there are several essential elements to making it have an impact on customers and clients.
How-To
How to Start Using Google My Business
How to get started with Google My Business, Google’s one-stop dashboard for managing how Google displays your business for customers who want to find you.
How-To
How to Create and Manage a LinkedIn Company Page
A Small Business Guide for how to Create and Manage a LinkedIn Company Page.
AdviceHow It Helps Us
How Facebook Helps Bang Candy Company Boom
Does Facebook work for small businesses? The founder of Bang Candy Company says it has been the key to her sweet success.
Trend
Pubs Do It, So Can You: Organize a Small Business Crawl
Like pub crawls, these events use the “crawl” (or progressive meal) concept to promote their neighborhood’s shops, stores and eateries.
Advice
A Small Business Should Never Buy Fake Social Media Followers and Likes
Buying fake social media followers may help boost your ego, but it’s a waste of money–and could cost you more than you realize.