In September, Shopify, an e-commerce platform popular with small business online retailers, will provide its merchants the ability to list and sell their products on Ebay, directly from their Shopify account.
- The Ebay channel is similar to existing Shopify sales channel integrations, including Amazon, BuzzFeed, Facebook, Pinterest, among others.
- Shopify competitor Bigcommerce Inc. has a similar integration with Ebay.
With the new integration, Shopify merchants will be able to market and sell their products to Ebay’s 169 million active buyers. According to the Shopify announcement, EBay and its shoppers will benefit from added selection and choice from Shopify merchants.
The integration will enable Shopify merchants to sync inventory information such as product titles and descriptions, item specifics, price and quantity, from Shopify to Ebay. Customer orders will also be imported to Shopify and allow merchants to fulfill orders from both platforms in one location. Messages from buyers on Ebay will also be visible within Shopify so their sellers won’t miss any customer communications.
According to Shopify, its EBay integration initially will be available only for U.S. customers selling in U.S. dollars.