Advice
1
50+ Answers From the FTC to Questions About Influencer and Endorsement Online Marketing | 2017
An extensive list of Federal Trade Commission answers to questions about endorsements by bloggers and social media users who get paid for promotional posts.
2
Guides and How-tos That Will Help a Small Business Comply With U.S. Advertising Laws
Advice from the U.S. Federal Trade Commission regarding truth in advertising laws and similar regulations.
3
How to Legally Use Endorsements, Reviews & Testimonies in Your Marketing
A roundup of U.S. laws and regulations that guide what you can, and cannot do, when it comes to using endorsements from customers, fans or spokespeople in your marketing activities.
AdviceHow-To
How to Add More Information-Specific URLs to Your Google Listings | 2017
Google listings now offer your business the ability to have multiple links for setting up an appointment, reserving a table, placing an order, etc.
News
PayPal to Acquire Small Business Lender Swift Financial | 2017
PayPal plans to use Swift’s technology platform and talent to continue growing its PayPal Working Capital small business lending service.
AdviceHow-To
What Digital Marketing Platform Is Most Important to a Small Business?
Let’s face it. There are only so many hours in a day for a small business owner to—in addition to running their business—keep up with all of the online marketing options available.
Event
Celebrate National Farmers Market Week | 2017
National Farmers Market Week demonstrates how farmers, consumers can make direct contact.