Seven Words to Avoid When Pitching Your Product or Service
No matter what your job title says, if you are owner of a small business, an important part of your job will always include selling.
1
How to Help Your Customers Understand Why Some User Reviews Make No Sense
Recent research suggests that people believe negative reviews more than positive ones — despite their questionable credibility.
2
Why You Should Reply to Negative (and Positive) Customer Reviews | 2018
Even when managers respond to positive reviews, it has the same benefits as when they respond to negative reviews.
3
Lawmakers Agree on the Right of a Customer to Write a Negative Review
Legislation will override clauses meant to keep customers from writing negative reviews.
4
How Amazon Changing its Review Ranking System Could be Good For Your Business
Amazon is changing the formula that determines the ranking and display of product reviews. And that might even be good for its competitors.
5
Yelp Sues a Company That Promises All Positive Reviews
Yelp sues Revleap claiming the company’s reputation management promises are a scam and violate Yelp’s terms and trademark.
6
How NOT to Handle Negative Yelp Reviews
A Bed & Breakfast charges wedding parties $500 for each negative review appearing on the internet after the event. The internet hears about the policy and it becomes a case study in how NOT to address negative reviews on Yelp.
7
After Getting a Negative Review, Yelp Creates a Positive Review
After a study found that Yelp lags in the accuracy of data in its local listings, the review site conducted its own research and, well, you can guess the rest.
Holiday
10 Amazing Facts About George Washington’s 2nd Most Successful Startup
Upon leaving the Presidency at age 65, George Washington started what would become in the following 2 years, the largest distillery in America.
Small Business Tools: Start-up Calculator
This free and clever online start-up calculator enables a user to estimate the costs of starting a new business.
It’s Super Bowl Monday. Do You Know Where Your Employees Are?
With 17.2 million missing employees, today is anticipated to be the largest-ever anticipated day of “Super Bowl-related absenteeism” since the phenomena started being tracked in 2005. (Photo by Patrick Smith/Getty Images)