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Selling to Small Business
News, insight, information and ideas related to selling products and services to decision makers, owners and managers of small businesses.
Featured Resources for Selling to Small Business
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Answers to 20 of the Most Frequently Asked Questions About U.S. Small Business |
From “What is a small business?” to “How do most small businesses get funded?” the 20 most asked questions about small business.
Research
How Small Business Owners Define Success (You’ll Be Surprised)
While they are serious about running a viable business, their top motivations aren’t wealth and growth.
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Highlights of Babson College Small Business in America Research | 2016
Obtaining capital is still a challenge for small businesses.
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The Surprising (To Some) Demographics of Small Business Owners | 2016
The median American small business owner is a bit over 50 years old.
Trend
Survey | Small Business Owners Overwhelmed With Digital Marketing Challenges and Options | 2016
Insight into what small business owners feel about their marketing effectiveness
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Sellers View Etsy as a Business, Not a Hobby
Research of 4,000 sellers in the craft marketplace reveals that more sellers are viewing Etsy as a business, not a hobby.
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Institutions in Which Americans Have Most Confidence Continue to be Military, Small Business | 2016
According to Gallup’s 2015 survey of Americans’ confidence in major institutions, only the military (72%) and small business (67%) — the highest-rated institutions in this year’s poll — are currently rated higher than their historical norms.
Explainer
“What Is a Small Business?” Four Categories of Small Business We Can All Understand
In the U.S., there are 30 million small businesses. But one size doesn’t fit all when it comes to answering the question, What is a small business?