When you use in-house marketing buzzwords like SMB, you confuse your customers.
Featured Resources for Selling to Small Business
In an era of mistrust, Americans still trust the “institution” of small business.
While they are serious about running a viable business, their top motivations aren’t wealth and growth.
Obtaining capital is still a challenge for small businesses.
The median American small business owner is a bit over 50 years old.
According to Gallup’s 2015 survey of Americans’ confidence in major institutions, only the military (72%) and small business (67%) — the highest-rated institutions in this year’s poll — are currently rated higher than their historical norms.