Small Business Saturday

Holiday Shoppers Take Advantage of Early, Online Holiday Weekend Deals

What is Small Business Saturday? | 2020

Small Business Saturday Was the Second Most Busy Day of the 5-Day Shopping Holiday| 2019

This is the weekend when holiday shoppers shift into high gear.

Holiday Shopping Opening Weekend Set More Records | 2018

From Thanksgiving Day through Cyber Monday, more than 165 million Americans shopped in stores and online.

Retail Spending Highlights During 5-Day Thanksgiving Shopping Period | 2017

Highlights from Small Business Saturday and the five-day opening of the holiday retail season.

In One Chart: Google Users Loved Small Business on Small Business Saturday

People using Google spiked searches for “small business” on Small Business Saturday.

Small Business Saturday Gained Coast-to-Coast Media Coverage | 2016

Are You Ready for Small Business Saturday?

First Family, White House Staff and Agency Personnel Turn Out for Small Business Saturday | 2015

It’s Small Business Saturday. Shop Local. Shop Small | 2015

Muppets Go All Out for the 2015 Small Business Saturday

The Muppets are starring in a TV (and YouTube) advertising campaign from American Express promoting the 2015 Small Business Saturday.

Start the Countdown to Small Business Saturday | 2015

With less than a month to go, it’s time to prepare for Small Business Saturday. Here are a few ways to get started.