Because the on-demand economy has created marketplaces for all types of products and services, it should come as no surprise (especially for users of SmallBusiness.com) that tech workers are participants in all facets of the on-demand space known as the “gig economy.” According to MarketPlace.org, it was once hard for small companies to find freelancers, especially workers overseas. But now because of a wave of on-demand economy companies like Upwork, Wonolo, and 99designs, even the smallest of small businesses can use an app to connect with freelancers.


(Listen to the Marketplace.org story below or click to: “Companies offer small startups a way to outsource jobs“)


The upside of “gig workers”

As the operator of RocketSpace, a co-working space for new tech companies, Duncan Logan has seen these small businesses use gig workers for many different things: Set up offices, deliver food, design websites, handle marketing, PR. Logan has noticed that gig hiring follows a pattern. Small companies use lots of freelancers to get off the ground. As the businesses grow, they bring on more full-time people, partly because it looks good for investors. Then if the corporation hits it big, it goes back to outsourcing large chunks of its business.

The downside of “outsourcing”

Rutgers University professor Hal Salzman has a different name for on-demand gig workers: Outsourcing. And he’s not impressed with the new branding. “Outsourcing has become an unpopular word,” Salzman said.  “Recasting it as the ‘gig economy’ sounds much better.” No matter what it’s call, Salzman is not a fan of outsourcing: “The only thing new with these gig websites is that smaller and smaller companies can now cut worker pay and ship out jobs. That’s good for businesses, but bad for society,” he told Marketplace.

(via: Marketplace.org)


(Photo: Josh Hallett via Flickr CC BY-SA 2.0)

17
Yelp Joins Google, Amazon and a Slew of Startups in Home Services On-Demand Marketplace

Yelp adds Request a Quote feature to participating service providers.

18
Uber Settlement Defines Drivers as Independent Small Businesses, Not Employees

Uber has agreed to a class-action lawsuit settlement with drivers in California and Massachusetts

19
Shopify’s Ecommerce Merchants Can Now Offer Local, Same-Day Delivery in 200+ U.S. Locations

Ecommerce software provider Shopify is teaming up with on-demand same-day delivery service Postmates.

20
Uber Didn’t Create the On-Demand Economy, The On-Demand Economy Created Uber

Uber exists because of the growing need for highly flexible part-time work to supplement incomes.

21
Voters’ Decision Keeps Austin Too Weird For Uber, Lyft

Uber and Lyft, the ride-sharing, on-demand economy companies, lost a key vote by focusing on the wrong messages.

22
Employers Prefer Full Time Workers, But Agree That On-Demand Economy is Here to Stay | 2016

Employers have a love-hate relationship with the on-demand economy.

23
The On-Demand Economy Workforce Continues to Expand | 2017

Two-thirds of on-demand economy participants say they are satisfied with their work

24
HomeAdvisor Buys Angie’s List to Grow its Home Services On-Demand Marketplace

To compete with the giants creating new, on-demand home services marketplaces, HomeAdvisor acquires Angie’s List.

25
Gallup: Most Employees Who Work Varying Hours Like Their Schedules | 2017

According to Gallup, the majority of employees who work variable hours each week report no problems or financial hardship with the variable hours.

26
Two Small Business Trends That Contributed to Ikea’s Decision to Buy TaskRabbit | 2017

Are the acquisitions of TaskRabbit and Angie’s List pointing to the consolidation of the gig economy?

27
How the On-Demand Economy is Changing Insurance Coverage | 2018

The rise of the on-demand (or “gig”) economy is creating new opportunities for creative insurance brokers.

28
Taskrabbit, IKEA’s Gig-Economy Home Service Marketplace, Gets Hit By Hackers

The on-demand home-service platform acquired last October by Ikea, announced that it has taken down its site and app in order to investigate a cybersecurity incident.

29
Why the Bureau of Labor Statistics Estimate of Gig Economy Workers Does’t Add Up

The BLS research excludes millions of people who do gig work as moonlighters or as a second job.

30
‘Last Mile’ On-Demand Delivery Battle Continues to Heat Up | 2018

The need for on-demand grocery delivery services heats up the battle for drivers and new models of work.